• Plan, create, and manage digital marketing campaigns across email, social media, search engines (SEO/SEM), and display advertising.
• Write and edit content for various digital platforms, including emails, social media posts, blog articles, and landing pages.
• Conduct keyword research, perform on-page optimization, and assist with content strategy to improve website visibility and organic traffic.
• Analyze campaign data, identify trends, and create reports to inform strategy and demonstrate campaign effectiveness to stakeholders.
• Monitor key performance indicators (KPIs) such as conversion rates, click-through rates (CTR), and return on ad spend (ROAS) using tools like Google Analytics.

BBA/MBA in Marketing

As per company policy.

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